This Cookie Policy explains how Trend Zap (“we”, “our”, “us”) uses cookies and similar technologies when you visit our website. It applies alongside our Privacy Policy and forms part of our commitment to transparency under UK GDPR and the Privacy and Electronic Communications Regulations (PECR).
By continuing to use our site, you agree to the use of cookies as described in this policy, unless you choose to disable them through your browser or cookie settings.
1. What Are Cookies?
Cookies are small text files that are placed on your device (computer, tablet, or smartphone) when you visit a website. They help websites function properly, improve user experience, and provide insights into site usage.
Cookies may be:
- Session Cookies – temporary files that are deleted when you close your browser.
- Persistent Cookies – stored on your device until they expire or are manually deleted.
- First-party Cookies – set directly by our website.
- Third-party Cookies – set by external services integrated into our site (e.g., analytics or embedded content).
2. Types of Cookies We Use
2.1 Strictly Necessary Cookies
These cookies are essential for the website to function. Without them, certain features (such as navigation and secure access) will not work.
- Purpose: security, login, and core site functionality.
- Example: session management cookies.
2.2 Performance and Analytics Cookies
These cookies help us understand how visitors use our website, so we can improve its structure, content, and performance.
- Purpose: measuring traffic, page popularity, and user behaviour.
- Example: cookies set by Google Analytics or similar tools.
2.3 Functionality Cookies
These cookies allow our website to remember choices you make (such as language preferences) and provide enhanced, more personalised features.
- Purpose: remembering settings and user preferences.
2.4 Targeting and Advertising Cookies
We may use cookies from trusted third parties to deliver relevant content or measure the effectiveness of campaigns.
- Purpose: tailoring content and advertising to your interests.
- Note: We do not sell your data to advertisers.
3. Third-Party Cookies
Our website may include embedded content or services from third parties, such as social media platforms, video providers, or analytics tools. These third parties may set their own cookies beyond our control.
We encourage you to review their cookie and privacy policies for more information.
4. How We Use Cookies
We use cookies to:
- Ensure website security and core functionality.
- Improve usability and personalise your experience.
- Analyse traffic and website performance.
- Support our content and communication strategy.
5. Managing Cookies
You have full control over cookies stored on your device. You can:
- Adjust your browser settings to block or delete cookies.
- Withdraw consent for non-essential cookies at any time using our cookie banner or settings.
- Opt-out of third-party services such as Google Analytics through their own tools.
Please note that disabling certain cookies may affect the functionality of our website.
6. Legal Basis for Cookies
We use cookies in line with:
- Consent – for all non-essential cookies, obtained via our cookie consent banner.
- Legitimate Interests – for strictly necessary cookies that ensure website functionality and security.
7. Updates to This Cookie Policy
We may update this Cookie Policy to reflect changes in technology, legal requirements, or our practices. Any updates will be posted on this page with the revised date above.
8. Contact Us
If you have questions about this Cookie Policy or how we use cookies, please get in touch:
- Phone: +44 070 6036 8183
- Email: [email protected]
- Address: 72 Osborne Rd, Wisbech PE13 3JW, United Kingdom