At Trend Zap, we respect your privacy and are committed to protecting the personal information you share with us. This Privacy Policy explains how we collect, use, and safeguard your information when you visit our website. It is written in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
By using our website, you agree to the practices described in this policy.
1. Information We Collect
We may collect and process the following types of information:
1.1 Personal Information
- Name and contact details (such as email address or phone number) provided through contact forms, subscriptions, or correspondence.
- Any information you voluntarily provide when communicating with us.
1.2 Technical Information
- IP address, browser type, operating system, and device information.
- Usage data, including the pages you visit, time spent on the site, and referring websites.
- Cookies and similar technologies (see Section 7).
1.3 Non-Personal Information
- General demographic data.
- Aggregated or statistical information that does not identify individuals directly.
2. How We Use Your Information
We process personal data only when we have a lawful basis to do so. Your information may be used for the following purposes:
- To provide, operate, and maintain our website.
- To improve the user experience and personalise content.
- To respond to enquiries, comments, or support requests.
- To send updates, newsletters, or promotional material (only with your explicit consent).
- To comply with legal obligations and enforce our Terms of Service.
3. Legal Basis for Processing
Under UK GDPR, the legal grounds for processing personal data may include:
- Consent – when you voluntarily provide your information.
- Legitimate Interests – for website improvement, analytics, or communication.
- Legal Obligation – when required to comply with applicable laws.
4. Data Sharing and Disclosure
We do not sell, rent, or trade your personal information. However, we may share your data in limited circumstances:
- With trusted service providers who assist us in operating our website.
- If required by law, regulation, or court order.
- To protect the rights, property, or safety of Trend Zap, our users, or the public.
All third-party service providers are required to comply with UK data protection regulations.
5. Data Retention
We will only keep your personal information for as long as necessary for the purposes outlined in this Privacy Policy, or as required by law.
6. Your Data Protection Rights
As a user in the United Kingdom, you have the following rights under UK GDPR:
- Right of Access – to request copies of your personal data.
- Right to Rectification – to request correction of inaccurate or incomplete data.
- Right to Erasure – to request deletion of your data under certain conditions.
- Right to Restrict Processing – to request limits on how we use your data.
- Right to Data Portability – to receive your data in a structured, machine-readable format.
- Right to Object – to object to processing based on legitimate interests or direct marketing.
To exercise these rights, please contact us using the details below.
7. Cookies and Tracking Technologies
Our website uses cookies and similar technologies to enhance user experience, analyse traffic, and provide personalised content.
You can manage or disable cookies through your browser settings. Please note that disabling cookies may affect the functionality of our website.
8. Data Security
We take reasonable technical and organisational measures to protect your personal information against unauthorised access, disclosure, alteration, or destruction.
However, no method of transmission over the internet or electronic storage is completely secure. We cannot guarantee absolute security.
9. International Data Transfers
As Trend Zap operates primarily in the United Kingdom, your data is processed in compliance with UK data protection laws. If data is transferred outside the UK, we ensure that adequate safeguards are in place to protect your privacy.
10. Third-Party Links
Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of those external sites.
11. Updates to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. Updates will be posted on this page with the revised date at the top.
12. Contact Us
If you have any questions about this Privacy Policy or how your data is handled, please contact us:
- Phone: +44 070 6036 8183
- Email: [email protected]
- Address: 72 Osborne Rd, Wisbech PE13 3JW, United Kingdom
